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What not to name your website or blog

January 6th, 2010

I spotted the following ‘valuable’ piece of advice from a web designer based in Northern Ireland (via Twitter) and it’s a lesson worth learning…

OK, so you’ve thought about a fantastic name for your company and it’s time to purchase your website domain. Before you hit the purchase button, it’s always a good idea to run your decisions past someone else.

Why? Because, by shortening two words or more by simply removing the spaces in your business name, your domain name could attract an unwanted audience.

All of the businesses below didn’t spend quite enough time considering how their URLs might appear – or be misread…

So you want to find out the name of the agent or agency that represents any celebrity in the world, so you can book them for your upcoming event? Who better than ‘Who Represents’ [www.whorepresents.com]?

You’re a programmer and you need advice or want to provide advice to other programmers. Where better than ‘Expert Exchange’ [www.expertsexchange.com]?

Looking for a pen? Look no further than ‘Pen Island’ [www.penisland.net]?

Need a therapist? Try ‘Therapist Finder’ [www.therapistfinder.com]?

In Italy and need to contact a power company? ‘Italian Power Generators’ can be found at www.powergenitalia.com

And don’t forget the ‘Mole Station Native Nursery’ in New South Wales 
[www.molestationnursery.com].

If you’re looking for ‘IP computer software’, there’s always www.ipanywhere.com.

Decided you have found God and want to attend church? Then you might want to head over to the ‘First Cumming Methodist Church Web’. Their website is www.cummingfirst.com.

And finally the designers at ‘Speed of Art’ await you at their wacky Web site – 
www.speedofart.com.

The serious point is, always check your domain spelling and the way it reads. It saves on embarrassing marketing issues or red faces in front of clients later on.

The above article was written by Alan Anderson of Blue Tube Design.

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  1. mjh
    January 6th, 2010 at 20:18 | #1

    Absolutely right on target…… and the examples of poorly thought through domain names shine like a beacon.

    Thanks
    mjh

  2. January 8th, 2010 at 02:26 | #2

    Thanks for showcasing my blog article, glad you liked it.

  3. January 9th, 2010 at 22:55 | #3

    That is priceless! I have come across a couple of them as well and I always wonder if the website owners knows.

  4. admin
    January 10th, 2010 at 19:20 | #4

    @ mjh – thanks for your comments.

    @ alan – my pleasure! It’s a great piece.

    @ Tom – I would guess the website owners will be (painfully) aware now! :)

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